Wilke Global 2017 European Client Conference draws to a close

It was a pleasure to spend time with so many great clients at our European User Conference this week. We met in the beautiful Queen Victoria Park,...

Tata Global Beverages

We are always delighted to see our clients having success within their organisation, so we were very pleased to hear that the Tata Global Beverage...

Social Media and Consumer Relations in the UK

The ICCA (http://www.icca.org.uk/) is a membership organisation for FMCG consumer relations professionals. We recently worked with the ICCA to...

Have a plan for splitting the consumer care bill

In a company with multiple brands or divisions, the allocation of ‘shared’ costs can be a contentious topic. ‘Is my division REALLY getting our...

Evolving Data Protection Laws in the UK - a consumer perspective

Most consumers are likely to be aware of the Data Protection Act 1998 and of the protections it provides them, including that companies must not...

Consumer care leaders should read KPCB's State of the Internet report

I am a big fan of data and research! The more data you have at hand the better prepared you are to react and lead with an informed perspective. So...