Announcing the Wilke Global Partner Program

Over our 35 years in consumer care we have taken pride in offering software that could be implemented without hiring a giant system integrator or...

What advice are consumers getting on contacting brands?

Everyone in consumer care is pretty immersed in listening and responding to consumers, it comes with the territory! It can be interesting to take...

Butterball saves Thanksgiving dinner via text, Wilke Global is there to help!

Our friends at Butterball have some lessons for all of us in consumer affairs. First, they are one of the few that have commercialized the value...

Top 10 Consumer Care Takeaways from SOCAP's 2017 Annual Conference

SOCAP's Annual Conference the other week once again delivered great insights - this time on Digital Consumer Care. In case you missed the...

Customer Care Leaders must adapt in Digital Age

The digital age is upon us, with advanced technology working its way into every facet of society. That means consumers expect digital aspects in...

Bringing Text Messaging to the Consumer Experience

What is your main form of communication? If you said texting, your habits are right in line with the majority of Americans. A Pew Research Center...

Should consumer affairs abandon service levels?

Recently the topic of service levels came up in a group discussing consumer care. I was heartened to hear from several people that they have...